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Instant Checkout in ChatGPT Screenshot
Instant Checkout in ChatGPT

Instant Checkout in ChatGPT

Turn chats into checkouts

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171 Upvotes

About

The page introduces 'Instant Checkout' for ChatGPT, a new feature enabling merchants to sell products directly within ChatGPT conversations. It is powered by the Agentic Commerce Protocol (ACP), an open standard developed by OpenAI and Stripe. The feature aims to convert chats into sales by allowing organic product discovery based on relevance, while merchants retain control over their systems and customer relationships. The page details how ChatGPT Shopping Search and Instant Checkout work, from natural shopper queries to seamless payments and post-purchase ownership. It also provides information on how merchants can integrate, including an application form for those interested in providing product feeds and enabling Instant Checkout, with Etsy and Shopify merchants being pre-eligible.


Color Palette

White

#FFFFFF

65%

Black

#000000

20%

Accent Blue

#007AFF

10%

Dark Grey

#333333

5%

Typography

Sans-serif

Headings and Body Text

Aa

Design Review

The design of the page is exceptionally clean, modern, and highly functional, reflecting OpenAI's brand identity. The generous use of white space, coupled with clear, legible sans-serif typography, ensures excellent readability and a professional aesthetic. The layout is intuitive, guiding the user through the features and benefits of Instant Checkout with logical progression. Visual examples, presented as mobile screenshots, effectively demonstrate the user experience for shopping and checkout within ChatGPT. Primary calls-to-action, such as 'Sign up' and 'Read the developer docs', are prominently displayed with a distinct blue color or gradient, facilitating user engagement. The overall design prioritizes clarity, ease of use, and a seamless experience for merchants considering integration with ChatGPT's new commerce capabilities.

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