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Grain Screenshot
Grain

Grain

Map user journeys in real time and tune with remote config

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147 Upvotes

About

Grain Analytics is a platform designed to help businesses understand user journeys, optimize campaigns, and drive conversions. It tracks how users reach a product, what actions lead to conversions, and why some users churn. The platform integrates with various traffic sources like LinkedIn Ads, Facebook Ads, Google, and organic channels. It highlights key user actions such as demo bookings, purchases, signups, and trial starts. Grain emphasizes privacy, being GDPR and CCPA compliant, and offers data transparency with query and export capabilities. It provides a free tier for up to 15,000 active users per month.


Color Palette

Primary Background

#FFFFFF

75%

Primary Text

#1A1A1A

20%

Accent Purple-Blue

#5A4FFC

4%

Secondary Text/Subtle

#999999

1%

Typography

Sans-serif

Heading

Aa

Sans-serif

Body

Aa

Design Review

The Grain Analytics landing page exhibits a clean, modern, and highly professional design aesthetic. The predominant use of white space creates an uncluttered and easy-to-digest layout, which is crucial for a data analytics product. Typography, likely a sans-serif font, contributes to a contemporary feel, ensuring readability across all content sections. A consistent accent color, a vibrant purple-blue (#5A4FFC), is strategically used for the brand logomark, calls-to-action (e.g., 'Get Started', 'Try Demo'), and interactive elements, providing clear visual hierarchy and guiding the user's eye. The layout is well-structured with clear headings, bullet points, and concise paragraphs, making information scannable. The inclusion of a dashboard screenshot effectively showcases the product's interface and capabilities. Overall, the design is highly functional and user-friendly, effectively communicating trust, clarity, and the value proposition of Grain Analytics.

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